Search Engine Optimisation Short Course
25 learners taking this course
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Modules
Topic 1 | S(E)O, It Has Come To This
Topic 2 | Dipping Toes - Getting Started
Lessons
- Topic 2 Introduction
- Lesson 2.1. | The Archives – Indexation & Accessibility
- Lesson 2.2. | Content with the content? SEO Content Basics (Read this topic or your website will die! Lesson 3 will shock you!)
- Lesson 2.3. | Beware of the Doppelgänger – Duplicate Content
- Lesson 2.4 | Big Results, Small Devices – Mobile SEO
- Lesson 2.5 | Local is lekker, even in SEO – Local Listings & Local SEO
Topic 3 | Tools Of The Trade
Lessons
- Topic 3 | Introduction
- Lesson 3.1 | Consulting with the oracle – Google Analytics
- Lesson 3.2 | Through the eye of the beholder – Google Search Console
- Lesson 3.3 | Eyes on the prize – Goals & Conversions
- Lesson 3.4 | The good, the bad, and the second page of Google – Keyword Rankings
- Lesson 3.5 | Links – What they are and why you should care
